While in Brussels, Belgium, Hegseth couldn’t help standing out.

And, being the stereotypical MAGA provocateur that he is, it was likely by design.

Unfortunately for him, people did but not in the way he hoped.

Pete Hegseth in navy suit and flag pocket square

Considering his cable news claim to fame, though, Hegseth could also pass for Mike Teevee.

The criticism didn’t stop at aesthetics either.

Other social media users poked fun at Hegseth’s self-congratulatory tone.

Pete Hegseth sporting royal blue suit

Are you 13?“wroteone.

Others pointed out that standing out just for the sake of standing out isn’t exactly a political ideology.

“What does a tacky out-of-place blue suit have to do with America First?

Pete Hegseth at hearing

“questionedanother X commenter.

And not the drunk kind of plastered, though Hegseth has faced plenty of questioning about that too.

His signature fashion move?

Pete Hegseth clapping at inauguration

Flashing the star-spangled lining of his suit jackets in a theatrical gesture more reminiscent of pro wrestling than politics.

In fact, even Hegseth’s casual wear leans into this theme, solidifying his commitment to America.

He completed the look with an Old Glory pocket square, star-spangled socks, and a patriotic belt buckle.

For the record, this was pretty subtle for the former Fox News host.

the loudest without much thought about how it actually looks.

And in today’s media landscape, attention no matter how ridiculous the reason is always the ultimate goal.