Meghan Markle’s consumer influence is undoubtedly a great power of hers.
It was definitely a fashion move that savedMeghan from landing on the worst-dressed list.
Since then, she has invested in many brands that align with her morals, specifically targeting women-owned companies.

However, this investment along with her other business venture involvinglifestyle brand American Riviera Orchard has totally backfired.
Meghan wore a Cesta bag at a dinner party in May 2023 with Gwyneth Paltrow and Cameron Diaz.
In return, the Duchess of Sussex reciprocated by becoming a minority stake investor.

Those facts alone have not been enough for the company to stay out of controversy.
“Images matter,” said Georgie.
“It is inappropriate to use these women as a marketing tactic for your brand.”