But no other star had such a bad experience during the filming of their Pepsi commercial.
[…] He grabbed his head and they put water on him and took him off stage.
Another witness said that Jackson seemed to try and play off what had happened.

“He was wonderful.
He reassured people even as he was being taken away on a stretcher,” as reported by theBBC.
Plastic surgeon Dr. Steve Hoefflin updated reporters on the situation, saying: “Michael is quite shocked.

He’s fortunate that there were no injuries to his face,” (perThe Washington Post).
Jackson ended up settling out of court with Pepsi for $1.5 million.
Pepsi and Jackson decided at the time to not release the footage given its upsetting nature.
The commercials were a massive hit seen by nearly everyone in the country.